Orchestraum is a group of people who run an orchestra, usually for a fee, and now have an app that lets people rent it out.
It has raised $30 million, from some big names like Spotify, Facebook, and Spotify Ventures.
The app’s creator, Peter Hennig, calls it a “platform for sharing, sharing, and sharing.”
Hennic is a big fan of the idea of decentralized architecture.
“There’s a lot of work going on around blockchain that’s trying to create a more frictionless system for sharing and collaborating,” he says.
“I think that’s going to be really important in the future, as it’s one of the first real steps towards the democratization of finance.”
Hahnig says that he believes that blockchain could be the foundation for much more decentralized financial services.
“We can build a system that allows us to build more trustless and decentralized services,” he explains.
“For example, the blockchain allows for a system to be used to record your expenses that would otherwise be impossible to do.
We can also build a secure system that is completely anonymous.”
But what does that mean for musicians?
Hennigs vision for Orchestras system has them building a system on top of blockchain, so they can control what happens with the orchestra.
“This is not a blockchain to solve any problems,” he notes.
“It’s a system for creating a new model for sharing music.
The system is called Orchestrum, and it’s a very different kind of music than what we’re used to today.”
Orchestrium’s founders say that it could revolutionize the way musicians share music.
“If we can build this into an instrument, and make it so that when you put a note on a keyboard, you can actually see the notes, you’re actually getting information about what’s happening,” says Hennich.
“You can see what the pitch is, the tempo.
All that information is there for you to make a decision on.
It’s like a concert ticket.
The problem is we’re not used to that, because we have the traditional ticket, and that’s a ticket that you buy in a box.
Orchestria is a way for musicians to get that same kind of access to all of that information.”
It’s an ambitious vision, but one that could help create a new kind of financial system.
It would be interesting to see how the music industry responds to this new kind.
What’s next for Orchestrums?
If you’re looking to invest in music, Hennik’s first question is what to invest into.
“The next stage is to figure out how we can do this, so that we can use the technology to make it really really useful for musicians,” he tells Mashable.
“That’s kind of where I’m really at.
What do you want to invest?”
The first stage will be to find a way to make the system more secure, but Hennigi says that the biggest challenge to getting there will be convincing musicians to take part.
“As musicians we’re kind of on a mission to prove that we’re worth investing in,” he stresses.
“So if we can convince them, then we can start to get something more secure.”
Hens has also taken the opportunity to give away Orchestres tokens, which will be used as part of Orchestrum’s future.
The tokens will be sold for a fixed rate, so if you buy 10 of them, you’ll get 10% back.
Hennihs plans are for Orchests tokens to become the backbone of a distributed music market.
“In the future when we have this decentralized model, when we can have a distributed model, where you can share all your money with others, and there’s no central authority, we can create a very robust and secure system for music,” he promises.
“And so, as musicians, we’ll have a platform to monetize that, and we’ll use it to make music, and to give people more access to the world.
That’s where the token will be an important part of that.”